So..that was interesting... Last week TAA comes out with fairly high priced HD endpoint. And this week PLCM comes out with a 4CIF system.
I find this just weird...and its mostly weird around how two different companies with two different marketing and product dev groups can analyze the same market and come up with two different answers. Sure..thats good for consumers. And...my point isnt around how there can or cannot be different markets to service and how different business models are more tweaked towards one or the other.
Its really around, how, from my point of view in the US, how one would make a decision to go to market at this time with either strategy. The economy is down...businesses are spending less. They are certainly being more careful with their money... we hear this from both TAA & PLCM that sales cycles are lengthed. But...then we hear from LS that they did 150% y/y growth last year. I also heard from someone that the last six months of 2008 were even higher than 150%.
Ok..blah blah blah Jeff... you're going to say something like "value pricing is going to win". Ok...yep, thats what I'm going to say. I don't see how TAA's C60 is going to sell well as its priced way too high. I also dont seee how the new Polycom QDX 6000 released today will help either.
Sure... its at a nice price point; USD $4000. But...is 4CIF (aka SD). It also has some other weirdities like a VSX remote and what looks like analog Soundstation microphones. It looks like a hopped up VSX 7000e. Ok..all that is cool... but if I'm in a value priced market, why would I pay $4K for a 4CIF system when I can pay slightly more and get a LS 720P system.
Or as I was saying to my friend DK, why not go buy a used system. It seems there is a lot of used gear on the market and if I'm really saving money, why not track down a used MXP or VSX. Right? Why would I want to a buy a new 4CIF system? I'm either going to make a more permanent investement with 720P or why not save money and go used.
I'm not sure. Anyone else have thoughts they want to share?
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My company is a partner of PLCM. Last year, we faced a strong competitive from LS. And, as a pre-sales, I find it's very hard to give an HD solution for our customer with acceptable cost. I think QDX 6000 will have its position, and give customer another good choice. But when come to HD, QDX and HDX are not the good choice.
Now I know why PLCM produce a 4CIF system. Just because they want a low price VCS. 4CIF sys is just what they have, not what they plan (like RMX 1000)
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